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• Air Filter Media
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• Polyester Fiber
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Focus of New Carpenter Co. Campaign

World’s leading comfort cushioning company to bring Americans closer to their dreams by learning to sleep better
Survey: 88% of Americans say right pillow is important to better sleep

RICHMOND, Va., June 8, 2009 – The Carpenter Co. is launching in June a major, new national campaign to help us all get a better night’s sleep, perhaps the most critical ingredient in our ability to function well and achieve the dreams that we have for ourselves.

Carpenter Co., the world’s largest manufacturer of comfort cushioning products, including its innovative Sleep Better™ pillows and mattress pads, is kicking off the “Sleep Better. Dream Bigger” project, a comprehensive promotional initiative designed to raise awareness about the importance of a good night’s sleep and the advanced features of Carpenter Co.’s Sleep Better products.

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STANDARDIZING PACKAGING IMPROVES SERVICE AND PRODUCT QUALITY

Organizing RELY® Blending Facilities For New Schütz Packaging (Download PDF)

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SLEEPBETTER.ORG PUTS SLEEPLESS NIGHTS TO REST

Millions of Americans spend their nights tossing and turning, hoping for a good nights' rest. Carpenter Co., the world's largest producer of comfort cushioning products, invites the sleep-deprived to experience its new educational Website, SleepBetter.org. Focused on providing practical tips and insightful solutions for getting a better night's sleep.

Interactive Online Resource Helps American's Get More Zzzz's

Visitors to SleepBetter.org will discover a virtual online toolbox:

• An easy-to-navigate archive of sleep-related articles
• Extensive catalog of more than 150 sleep tips
• An interactive sleep poll that displays up-to-the-moment poll results
• The site's exclusive Zzzz Score™ test which helps accurately identify personal sleep needs.
• A frequently asked questions page, sleep glossary, sleep blogs, and customized sleep advice
• A frequently asked questions page, sleep glossary, sleep blogs, and customized sleep advice from recognized sleep expert Dr. Michael J. Breus.

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NEW SLEEP SURVEY REVEALS FINANCES, FAMILY & HEALTH KEEPING AMERICANS UP AT NIGHT

New results from a national survey by the educational Website, SleepBetter.org, reveal that Americans are not getting healthy sleep. This new information may explain why many experience daytime tiredness, impaired reflex times, moodiness, a lack of concentration and poor decision-making abilities. The survey indicated that the top three concerns that are keeping so many Americans up at night are finances, family and health.

Poll Highlights: About 75% of Americans Do Not Believe They Get Enough Sleep

The 2008 National Sleep Survey extracted interesting results:

• 47% cite financial concerns, including fear of credit debt, not having enough money to pay bills, the price of gas and inability to make mortgage payments, as anxieties that keep them awake at night
• 45% have lost sleep due to worry about family issues such as health and lack of health insurance
• About 75% of Americans do not believe they are getting enough sleep
• 54% of those surveyed attribute stress and worries as obstacles to sleeping better
• More than four out of 10 working Americans performed poorly at work due to lack of sleep
• Almost two-thirds of adults polled had trouble falling asleep in the past 30 days
• Only 32% of Americans would give their sleep quality a rating of good or excellent
• Approximately 50% of Americans have not yet found their ideal pillow or mattress

"The results of the sleep survey illustrate a cycle of events where Americans get inadequate sleep. That lack of sleep contributes to poor work performance, subsequently leading to financial concerns and ultimately, back to low quality or deficient sleep," commented Dr. Breus, in response to the survey's results.